Wednesday, 23 March 2016

How to be a successful model ?

You are likely to hear that to be a model you need to be beautiful, tall and slender with perfect proportions. Now this is certainly true for high fashion models, where designers want one type of model that they feel shows off their designs in the best way.

However, if you do not fit this criteria, don’t despair as there are many other areas that you can work in successfully and lucratively as a model. The modeling industry needs all different shapes and sizes. It ranges from the models who are required for the runways of Paris and Milan to those being seen in the background of TV commercials. You need to find the right fit for you and your place in the industry. To help you with this Studio Mango have listed the different types of modeling work that’s available and the criteria for each, and as with most things in life there are always exceptions.

High Fashion

When you see the incredibly tall and lean figures that grace the runways and editorials for the leading fashion houses and designers, these are the High Fashion models. They are generally required to be between 172cm to 180cm (5”8 to 5”11), with a dress size of 4-6 US (6-8 UK), with a typical bust size of 34. The age range can be from 14 to 25. For guys the age range is more flexible and they can start from the age of 16 until their late 40’s. They need to be between 180cm to 188cm (5”11 to 6”2), with an excellent physique and a chest size of 94cm to 106cm (37” to 42”) and 76cm to 81cm (30” to 32”) waist. Guys tend to have longer careers if they look after themselves.
Editorial Print

This is modeling for magazine editorials and covers such as Vogue, Elle etc. The standard requirements for these models are similar to those in High Fashion and you must be very photogenic Quite often the same models will work in both Editorial Print and High Fashion. These editorials provide great exposure for models even though the fees earned are sometimes relatively low. This is normal and it can take a few years to gain the experience needed to get the bigger paying jobs.
Commercial Print

A huge market that encompasses every kind of print advertising. This can range from advertising in magazines to products on supermarket shelves to billboards. The benefit of working in Commercial Print as a model is that the target audience of the advertisers varies considerably. Naturally the brands want to attract and represent the people that will buy their products, so there are many opportunities here if you are not the High Fashion type.
Catalogue Modeling

Companies create catalogues (print or online) to sell their latest clothing lines or various others products, and it’s the models job to make them look good. Here you will find many great opportunities for different model types, as the model is chosen to represent the target audience of the different companies. With the increasing number of websites that require models to promote their goods online, this is very lucrative for many models.

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